makalu is a software-defined cloud playout automation that enables media companies such as broadcasters, publishers, and content owners to quickly launch and easily manage linear live, pop-up and FAST channels.
Its full-featured end-to-end signal workflow from ingest to distribution covers media tasks like storage, media management, transcoding, graphics, planning, playout, and streaming. In addition, makalu supports an SCTE-based ad insertion technology to meet the rapidly growing demand for further content monetization.
makalu supplies ready-to-broadcast linear content to broadcast, IPTV, OTT, and social media platforms from a single source. It runs on most public or hosted private clouds as well as on virtualized environments. These are some of the makalu benefits:
Linear live channel playout
• Full-featured product with broadcast-grade functionality
• Tailor-made solution through customization
• Simple and intuitive user interface for last-minute operations
• Fully integrated into qibb, the integration platform for media workflows
Pop-up channel playout
• Fast and easy spin-up of channels
• Usage-based pricing model allowing fair “pay-as-you-grow” strategy
• Live cut-in and event-based recording
FAST channel playout
• End-to-end workflow from auto-curation of playlists to HLS/DASH stream delivery with SSAI and CDN integration
• Versatile agnostic and exclusive platform support
• Reliable and scalable through cloud-native architecture